Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Wow, what an amazingly informative week here at Pure Jeevan. We've been featuring some great "My Raw Story" installments focusing on diabetes reversal via raw foods (and have more to come!). We've also been actively trying to encourage you to step forward and join the movement to reverse diabetes naturally.

Why are we dedicating an entire week to diabetes?

  • 8% of the US population has diabetes. That s 23.6 million adults and children. 17.9 million are diagnosed. 5.7 are undiagnosed.
  • There are 57 million people with pre-diabetes in America. That s 19.3% of the population!
  • Heart Disease & Diabetes: Adults with diabetes have heart disease death rates about 2 to 4 times higher than adults without diabetes.
  • ... and MANY more alarming statistics. See our diabetes page for more!

Many individuals have no idea that diabetes can not only be reversed via a raw food diet, but a person's life can be filled with health and vitality again. This Saturday, April 25 (Wendi's birthday!), is Reversing Diabetes Naturally Awareness Day. Together, we can spread this important and life-changing news.

As this is a holistic web site, it's important that we take time every so often to feature pieces on other aspects of human health besides diet. So, today's subject is unrelated to raw foods, but is directly related to your health. (Don't worry: We'll get back to raw foods on Monday!)

Today I want to share a super-valuable lesson I learned when I was just 21 years old. Back then, Wendi worked within the advertising department of a large newspaper. She helped me meet the paper's photography editor who, in turn, approved an internship for me during my senior year of college. So, several days per week for one semester, I hung out with professional newspaper photographers. It was a lot of fun -- and with real darkrooms, too (as this was way before the age of digital cameras).

As raw foods enthusiasts for many years, Wendi and I have had the pleasure of patronizing raw food restaurants literally from coast to coast. Between us, we've been blessed to have sampled a more diverse spread of raw gourmet foods than have most people. (We hope that many others get to do this as well!)

From time to time in anyone's raw journey, it seems inevitable that thoughts crop up about opening a raw restaurant. For some, it's likely no more than a passing fantasy; for others, it may well become a firm business goal. We believe this is a fine and noble goal -- one that we'd like to see more people accomplish!

Here's an impromptu interview with Matt Miller, the gourmet raw foods chef from Maggie's Mercantile, a vegan/raw restaurant in Pittsburgh, PA. We met Matt @ a recent Raw Foods Meetup here in Pittsburgh. In the video, we discuss Matt's famously addictive raw blue corn chips -- deemed by yours truly as the "holy grail" of raw foods. Below, I'll go over the ingredients, etc.

Day 7: Happy Navratri! It's the final three days, and today begins the special day of focusing on the attributes of Goddess Saraswati, recognizing those same feminine qualities within ourselves, and drawing inspiration to continue growing and changing in the most wonderful ways.

Saraswati has always held a place of honor in our home. When we traveled to India a very long time ago(*), we purchased a batik wall hanging of Goddess Saraswati and framed it. It's quite large and we've always hung it in places where we wanted to focus on the energy that she represents to Hindus: creativity (particularly in the areas of music and art) and knowledge/intelligence (usually linked with education and literature).

Rawbin Rescues Turtle

I had a fantastic time at the 2008 Green Festival in Washington, DC. My wonderful friend, Rawbin, picked me up last Thursday and we had a nice drive back to her place in Maryland. She lives in an almost magical setting with wooded areas, horses, a goat, chickens, dogs, and cats! KDcat will not want to leave when she visits Rawbin someday. Above is a video of Rawbin rescuing a turtle that was in the middle of the road near her home.

Today, we'd like to take the time to introduce some raw athletes who continually inspire others. There is a huge misunderstanding about the need for protein in our bodies, especially within the world of competetive sports. Many believe that without large amounts of protein we can't be strong, we can't build muscle. Raw athletes are proving that a vegan diet not only supplies enough energy to sustain the human body during competition, it also allows them to many times outperform competitors who are half their age.

Who Would Win

Jim here... Thought I'd cross-post a discussion I put up on Give It To Me Raw yesterday.

Recently, I saw an article advocating a ban on banana consumption based on the premise that, if you don't live in the tropics, you have no business eating tropical fruit. Pointing to transportation costs and the related environmental impact of such transportation, the article argues that, by eating bananas, you're contributing to the destruction of the environment.

Happy Navratri!

You haven't been hearing much from me (Wendi) lately, for a variety of reasons. Over the next few days, I'll be celebrating Navratri and posting here on the blog at the end of each day. In my posts, I'll be sharing some of what has been going on with me and why you haven't seen much of me around, as well as comments on my celebration of Navratri.

I thought I'd put another fun week together here at Pure Jeevan while Wendi is away (although, actually, ALL of our weeks are fun-filled here!). This week, I thought I'd discuss herbs, spices, and essential oils. Of course, I can't cover those enormously important (and huge) subjects in-depth over the course of just one week, so I created that little banner (above) so that we can re-use it from time to time.

Herbs are fascinating, aren't they? Sometimes, you don't even consciously know why you use the ones you do but, invariably, there's a reason. Sure, sometimes recipes call for a specific flavor. But, often, there are other reasons as well -- such as to support digestion, or to provide a warming or cooling sensaiton. This type of thing is critical in ayurvedic principles, as we touched on recently on this blog, where the spices could be present for digestive or medicinal purposes, or of course as a preservative.

Ever since developing a personal conviction a few years ago that following a raw vegan existence was the best lifestyle for me, I've lived somewhat in conflict with the day-to-day corporate business environment in which I make my living at the moment. As we've directly stated many, many times, we're in the process of changing all of that. But, making such a huge change takes a long time because careers are in many ways very anchoring. We may write more about that process because it's true that going raw (or, really, adopting any kind of diet outside of what most other people eat) can lead to significant changes in your life. Between Wendi and me, I think we've gone through pretty much all of them, and there's certainly value and relevance in sharing most of those things here. Today, though, I thought I'd share what I call my "$75 Salad Story."

In the business world, "networking" is among the more prevalent activities anyone does. It's pretty much always going to involve food , right? It's always a breakfast briefing, meeting a client over lunch, or attending a dinner party (complete with a cocktail hour). ?The deck is more or less stacked against you at these things because, let's face it, they're usually set up to provide what most people perceive as a pleasant experience. And, quite often, that means a certain degree of culinary decadence / indulgence -- invariably at venues that have never heard of raw chocolate or raw apple pie (which, to me, is 10x more appealing and exciting than the ubiquitous "chocolate fountain").