Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Here it is, the new year. I've never been excited about the end of one year and the beginning of the next, but this time it's different.So many things have changed in our lives here at Pure Jeevan, bringing us to this point in time--a time that we are ready for and fully embrace. This year is going to be RAWmazing!

Many plans and projects have been started over the past few years, and this is the year that will see many of them fully blossom. The beauty of these projects is that they are about so much more than just us, or just you, our lovely readers. Our mission is to help as many people as possible to wake up from a life that's only partially being lived.We believe there are many tools that can be used to fully wake up and embrace life; one of them is eating a raw food diet. We raw foodists know that there is a lot more to life than what we've been taught to believe and expect, and many of us are helping others learn this beautiful fact. We are shaking up many of the core beliefs on which most of us have based our lives. I strongly believe that many of us in the raw food movement can say: We Are The Ones! We are the ones who are here to make positive changes, to help others fully embrace life, and to have fun, fun, fun! Why waste even one more day of your precious life doing something you don't enjoy doing? It's time to have fun, to feel the love that exists within and all around us, and to help others experience the same! So, are you in ?Do you want to join us on this grand adventure of creating a blissful life for not only ourselves, but for the rest of the world, as well?

"I sent out over 100 emails, now, and have been corresponding with the chair of the almond board. He s an ass."

~Wendi, writing a few years ago in her "Almond Frustration" blog post.

Jim here again... Wow, that's an excerpt from a very fired-up Wendi, writing a few years ago about her frustration over the USDA's absolutely insane regulation that nearly all almonds sold in the United States must be treated with chemicals or heat prior to sale. I'm sure you know the story by now, so I won't rehash it here. (In case you do not, you can read about it in our original post, Wendi's Almond Frustration post (which even recounts a disturbing, related dream she had about this issue), or our last update post. It's an issue we've been following for years here.)

As promised, here's another question I'd like to openly address here instead of via Wendi's email system. This one also comes up from time to time, and I told this person to watch out for my two cents on this issue. So, here it is. The reader asks:

... During your transtioning to a raw food diet & the loss of so much weight, what if any exercising were you doing along the way

Today is my birthday!!! I have always loved birthdays---my own, as well as those of my friends and family members. Some people don't make a big deal out of birthdays, but I think they are super special! For me, celebrating a birthday isn't about the cake and presents; it's about the focused attention that is given from one person to another.

It's not much longer before I'll be serving all kinds of delicious foods to those attending the 3-Day Raw Food Spiritual Ashram Retreat! I've been working on the recipes and taking pictures to include with the bound materials going home with everyone attending the retreat.

Driving to work today, we noticed that McDonald's has launched its latest product aimed at the health-conscious demographic. In case you haven't heard, you can now purchase fruit smoothies at Mickey D's! Sounds like real progress, right? Well, let's take a closer look and see if they're really as healthy as they sound.

McDonald's is not exactly known as a healthfood destination. After all, a typical lunch at the Golden Arches these days might well include something like an Angus Bacon & Cheese, Large Fries, and a Large Coke. ?Together, that's 1,600 calories, 64 grams of fat, and 2,400 mg of sodium, 99% of which is from highly cooked, highly processed, non-organic, factory-farmed, nutrition-barren source materials . (Add on another 75 calories and 550 more mg of sodium if you plan to go through, say, five packets of ketchup along with those fries.) (Source) And, some people eat that daily!

Leaving Sin City, our fearless raw travelers headed south to Arizona for all sorts of raw food adventures. First up was a trip to Prescott Valley to meet Abi and Eli. Let's take a peek into Wendi's travelogue again, shall we

You probably haven't met our official tour guide yet. We call her Simone. She's a bit testy at times, but always gets us safely to our destination (although sometimes in rather roundabout ways). She added an extra one-time $89 fee to our trip budget, but we're very satisfied with her performance so far. You see, Simone is our trusty GPS unit!

Leaving Las Vegas, she guided us through the Hoover Dam area on our way to Arizona, a geographic area that I think would be better described as a "state of extremes." There, we experienced super hot, sunny days, freezing nights, snow outside even when it's sunny and hot, and also a bizarre experience we had in which some bananas actually froze and then nearly roasted all in the same day.

Today, we thought we'd share another non-diet-oriented explanation of obesity. It's from Rhonda Byrne, author of the international multi-media phenomenon known as "The Secret," which provides readers with in-depth philosophical explanation and instruction with respect to the Law of Attraction.

Wendi and I have The Secret on CD, and often enjoy listening to it. I think, in fairness, we both have a few legitimate criticisms about certain aspects of it (and I'll share one or two, below). However, on the whole, many of the ideas within resonate deeply for us and we find much of the underlying message profoundly uplifting and empowering -- especially (for me) much of the discussion regarding maintaining a healthy, positive, optimistic attitude and practicing gratitude.

This is a recipe for the coconut shake that brought my cholesterol levels from very unhealthy down to extremely healthy within the span of one month!

Young Coconut Shake

Flesh and water from one young coconut

Today we'd like to introduce you to one of the sweetest, most creative, and passionate raw foodists we know. She's petite, pretty, pleasant, powerful! She continually shares her knowledge about the raw food lifestyle with others and educates many individuals about our human rights when it comes to the foods we grow and consume. She's up on the latest regulatory activities relating to health and diet issues going on within the US government, and speaks out when our rights are in jeopardy of being taken away.

Take the Time to Meet... Rhio!

As a follow-up to yesterday's McDonald's-bashing post, I thought I'd post another perspective -- namely, that not all chain smoothies are bad. I can't claim to have tried them all, but I can report with confidence that, for raw most foodists, a trip to Jamba Juice can be awesome!