Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Ever since developing a personal conviction a few years ago that following a raw vegan existence was the best lifestyle for me, I've lived somewhat in conflict with the day-to-day corporate business environment in which I make my living at the moment. As we've directly stated many, many times, we're in the process of changing all of that. But, making such a huge change takes a long time because careers are in many ways very anchoring. We may write more about that process because it's true that going raw (or, really, adopting any kind of diet outside of what most other people eat) can lead to significant changes in your life. Between Wendi and me, I think we've gone through pretty much all of them, and there's certainly value and relevance in sharing most of those things here. Today, though, I thought I'd share what I call my "$75 Salad Story."

In the business world, "networking" is among the more prevalent activities anyone does. It's pretty much always going to involve food , right? It's always a breakfast briefing, meeting a client over lunch, or attending a dinner party (complete with a cocktail hour). ?The deck is more or less stacked against you at these things because, let's face it, they're usually set up to provide what most people perceive as a pleasant experience. And, quite often, that means a certain degree of culinary decadence / indulgence -- invariably at venues that have never heard of raw chocolate or raw apple pie (which, to me, is 10x more appealing and exciting than the ubiquitous "chocolate fountain").

I'm excited about something that one of my friends has been working on. Melissa is gifted in so many areas, one of which is wild edible identification. She recently told me she was working on something that would help a lot of people and I was excited about her new project. Well, now it's ready to be shared with everyone!

Take the time to meet...

Jim here... We had a whirlwind weekend last weekend when the uber-talented couple Rhio and Leigh came to Pittsburgh for a three-day visit. As many of you probably know, Rhio is a well-known pioneer of the raw food movement, having written one of the definitive books on raw foods, Hooked on Raw. She's also the host of a popular Internet radio show of the same name, for which Leigh serves as primary engineer and co-host. Both have extensive backgrounds in music, as well, which is fitting for such a colorful, vibrant couple.

Saturday, Rhio gave a two-part presentation to a capacity crowd at a local coffee shop / art gallery.Part One was a demonstration on making raw dairy-free yogurt using almonds (a technique demonstrated, I believe, on her new DVD, "What's NOT Cookin' in Rhio's Kitchen " -- available soon on her web site at www.rawfoodinfo.com). According to the yogurt eaters in the crowd (of which I'm not one -- never went in for much dairy), the recipe mimics yogurt perfectly! So, if you're a raw foodie who misses dairy yogurt, you're definitely going to want to connect wth Rhio to learn the technique.

A while ago, I received an email asking whether I had any thoughts on how old or young a person needs to be in order to benefit from a raw food diet. Yes. Yes, I do have thoughts on that! Lots of thoughts! ... Here goes:

The easy answer, of course, is that people of ALL ages can (and should) benefit from raw foods. I can assert with confidence that, for most people, increasing your intake of raw fruits and vegetables will likely bring about positive changes to your health, regardless of your age, dietary habits, or current state of health. (Naturally, reducing or eliminating the "bad" things is also paramount.)

Today we revive our occasional "Thankful Thursday" feature to give thanks for a special Internet destination: Twitter.com. We're sure a number of you who may be unfamiliar with Twitter may be asking, "What in the world does this have to do with raw foods "

In fact, there's quite a bit of raw foods "activity" on that site! But first, let's take a look at what Twitter is. Basically, it's a web site where you sign up with a username, and then you answer the question, "What are you doing " in 140 characters or less.

Something has come up and it may put some of our projects on hold for about six months, or so! What could come up to make us give up our goals/plans for 2009? Umm...how about being awarded The Best Job In The World, the Island Reef Job! Australia is doing some major tourism marketing for their lovely Paradise Island. For six months an individual will live in a 3-bedroom home, comb the beach, blog about the experience, do some video blogging, respond to interviewers, feed fish, and just basically live a life in Paradise!!

To live this dream life, you'll be awarded $105,000 USD and be flown to the island!

This experiment isn't looking so great, right now. I'm gaining weight.

I've cut fat out of my diet until my evening meal. Here's what I've eaten over the past few days:

I thought I'd put another fun week together here at Pure Jeevan while Wendi is away (although, actually, ALL of our weeks are fun-filled here!). This week, I thought I'd discuss herbs, spices, and essential oils. Of course, I can't cover those enormously important (and huge) subjects in-depth over the course of just one week, so I created that little banner (above) so that we can re-use it from time to time.

Herbs are fascinating, aren't they? Sometimes, you don't even consciously know why you use the ones you do but, invariably, there's a reason. Sure, sometimes recipes call for a specific flavor. But, often, there are other reasons as well -- such as to support digestion, or to provide a warming or cooling sensaiton. This type of thing is critical in ayurvedic principles, as we touched on recently on this blog, where the spices could be present for digestive or medicinal purposes, or of course as a preservative.

It's a beautiful day here. The sun is actually shining enough through the clouds to soak up some of its lovely rays. It feels so good. What a great way to start the weekend! We have no set plans, other than a trip to the local food co-op and a visit from the bunny. If the weather continues to be this nice, maybe we'll take the puppy over to the park and spend the afternoon enjoying the sights, smells, and sounds of Spring.

Jim here... I'd like to quote a poem today. It's called "the lesson of the moth" by Don Marquis. It's from his "archy and mehitabel" series, published in the 1920s. If you're unfamiliar with the series, archie is a cockroach who types poems (in all lowercase, without punctuation) by jumping onto the keys of a typewriter. Here's the text:

i was talking to a moth

Just a quick post on what may or may not be considered "weird" for our inaugural "Weird Wednesday" post. According to a few web sites I checked, around 3% of the population (and I'm assuming this means U.S. population) is vegetarian. It looks like maybe 1% (possibly a little more) is vegan. Of every 100 vegans, how many do you suppose are raw foodists? (Actually, I'm asking; I didn't find any solid answer to that.) Maybe 1 of every 100 vegans? What do you think?

Here's a painfully unscientific, yet still slightly educated guess: