Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Jim here... Recently, a commenter on this blog, Lannette, mentioned being a cardiac rehab nurse. For some reason, reading this set my wheels spinning in various directions, among them onto the topic of meat consumption in the world. To begin, I'd like to recap something I'd said in response to her:

... it *astounds* me how people joke about heart health where I work. People around here routinely return from medical exams and actually adopt rather mischievous grins when they reveal how high their bad cholesterol levels are. It's like they're saying, "I know meat and dairy are bad for me, but I'm going to keep on eating it anyway. Isn't that funny ??!!!" Ummm, no. It's sad. They laugh it off as though there could be no possible future reckoning for them. It's reminiscent, IMHO, of Dr. Viktor Frankl's book "Man's Search for Meaning," in which he describes a psychological phenomenon he termed the "delusion of reprieve." For anyone unfamiliar w/ that, the term describes the phenomenon via which those faced with certain death (or near certain death) mentally construct some way out of it. They are deluded into believing that they'll have a reprieve from the inevitable. So, it's exactly the same to me -- these people see the heart attacks coming. They simply refuse to do anything about it, refuse to change their habits, deny what their blood work says to them. Why? Because they think "I'll be okay. Sure, this leads to heart disease in most people, but not in *me* because I'm a strong guy, I'm macho, I'm not as fat as some other person here, etc." Mostly, it's the meat, I think. It's got a powerful hold on our society...

So, today I wanted to write a little bit on the topic of meat consumption. This is an enormous issue, in my opinion. If you're reading this, it likely means you're already at least a vegetarian, so I do not need to quote you any saddening statistics on the horrors of the meat industry. In fact, before writing this, I decided to visit the PETA web site quickly in order to glean a few slaughterhouse facts. But, in no time, I became markedly depressed, so I'll largely avoid focusing on specific negative imagery here.

Today we welcome Devaki, the yoga instructor at Peaceful Valley Ashram, for another episode of Pure Jeevan s Makin? It Monday ?Guest Raw Chef? edition. In this episode, Devaki demonstrates how to make raw Cabbage-Mango salad. We ate the salad shown just after shooting the video. It was quite tasty and refreshing! Here s the recipe:

Jim here... A health-conscious friend of mine was feeling sick today. And, while I certainly do not advocate harping on the sick, I did have a very mild discussion with her when she phoned me for some advice. I asked, "Do you know what cognitive dissonance is "

"I'm not sure," she replied.

Before we run this blog entry, let me first announce one awesome thing:? Wendi and Kdcat are back home now!!? Yep, the trip is now officially over, and was a HUGE success. Not only did our fearless raw travelers identify Pure Jeevan's soon-to-be new home town -- Portland, Oregon! -- but Wendi and KDcat also met and made friends with hundreds of people from around the country. I'm sure Wendi will be back here on the blog with overall reflections and so forth soon. However, the trip generated so much content that it's going to take a while to catch up!? So, let's pick up with the travel narrative where we last left off. As you may recall, the girls were leaving San Luis Obispo and heading into sunny Los Angeles! Let's see what Wendi had to say, again with her travelogue:

Wow, it's finally looking like CA with all the palm trees! After hitting and dealing with some major traffic of a large city, we arrived to the warmest welcome at the home of Debbie Young (of DebbieDoesRaw) -- a decorative greeting waiting on the door, gift bags handed to us as we walked inside, loving hugs and smiles, and the most amazing raw meal ever (samosas!, chai, pineapple lassi, mango chutney, tamarind chutney, biscotti cookies), and a snack basket waiting in our private apartment! At this stop, we were totally spoiled by Debbie and her beautiful family!

This is one of the stops I was really looking forward to, because Debbie and I have been online friends for a long time. We were able to spend a short amount of time together at the Raw Spirit Festival in 2008, and I loved her and wanted to spend more time with her and meet her lovely family in person (including their adorable dog, Malcolm).

To help keep all of you inspired, we ve asked some

remarkable individuals to share their raw food stories with you. Enjoy!

One reason I keep going on and on lately about raw desserts and raw ice creams is best conveyed with an example. ?Here are the ingredients in Cool Whip, a commonly available whipped topping:

  • water
  • hydrogenated vegetable oil (coconut and palm kernel oils)
  • high fructose corn syrup
  • corn syrup
  • skim milk
  • light cream
  • less than 2% of:
  • sodium caseinate
  • natural and artificial flavors
  • xanthan and guar gums
  • polysorbate 60
  • sorbitan monostearate
  • beta carotene (color)

Wow, I had a chemistry set in 5th grade that had a lot of things that sounded like some of those items. It's actually mind-boggling to envision the industrial processes necessary to produce everything on that list -- not that it's entirely possible to do so. After all, among the list of ingredients are "natural and artificial flavors." Ever wonder what, exactly, those are?

This isn't one of our normal blog posts. It's more of a journal entry, than anything else.

You see, I'm a bit sad today. The Raw Spirit Festival in Santa Barbara, CA, started today and I'm not there. We've been working really hard on many raw food projects, trying to sell our home, etc. So, spending the time and money to travel to the other side of the country for a weekend event just didn't seem like a good idea.I don't think we made the wrong decision, but I do admit I was hoping that somehow the Universe would conspire in some magical way to arrange for me to attend the festival this weekend.

For those who have never been to a Raw Spirit Festival, you might wish that you could attend something so totally awesome---to be surrounded by raw foodies you've met online, to attend the various speeches and events at the festival, etc.---but you probably aren't feeling completely sad that you aren't there. To have attended a Raw Spirit Festival, had your entire life altered by the experience, and then to not attend the next one is almost heartbreakingly sad.

We tried it in the past, this most unusual fruit. While in Chicago recently, we decided to give it one more try! You see, the first time we tried it we were ... let's just say "not big fans" of the infamous durian. (Here's an episode of Kevin Gianni's Renegade Health Show, shot in our home, documenting that day.) It's a stinky fruit to most, although some claim to enjoy the bizarre odor (which is sometimes described as dirty sock and propane gas smell). If you can get past the smell to give it a taste, you'll be greeted by a taste as strange as the odor. Wendi describes it as a sweet onion pierogie, but each person seems to have a different opinion about this odd fruit.

In this current video our raw friend Debbie Gedayloo-Bennett, whom we met in Chicago, jumped at the opportunity to hang out for a bit of a durian experience. Debbie is on the pro-durian side of the fence that divides those who love and those who hate the alien-like fruit. Wendi was still sitting on the fence, not making up her mind after the initial taste with Kevin and Annmarie. Jim was adamantly sitting far from the love side of the fence, refusing to even attempt approaching the pro side. Debbie was a pro in opening this spiny fruit, so she agreed to open it while on video so that we could share the experience and knowledge with all of you.

We're into soft foods and treats these days, because Jim recently had a wisdom tooth extracted (KDcat insists he is less wise for having done so). We've been having a lot of fruit smoothies! I made a big mistake and created a smoothie with a grapefruit for the juicy part (I normally only use oranges). I don't care for grapefruit, because the bitter part just isn't appealing to me. However, I thought for sure that bananas and frozen berries would override the bitter taste of the grapefruit. It didn't, so I added some agave to the mixture and blended it again. Nope--still bitter. So, I asked Jim to taste it (he LOVES grapefruit) and he thought it was fantastic. He consumed the entire pitcher of the bitter concoction.

I was standing in line at the grocery store the other day and plopped a package of chicken wings up onto the conveyor belt. The cashier made some sort of smalltalk -- I think she asked whether I liked wings -- which prompted me to say, "Oh, the chicken is for my dog, Julia."

She looked at me, eyebrows raised. "For your dog "

Jim here... Just wanted to say quickly that I'm heading off to the Raw Spirit Festival (RSF) today! I'll be carpooling (or, vanpooling) with our friends Melissa and Dave Sokulski, their daughter Ella, and our friend Bethany. We're all volunteering at RSF, which should not only be a lot of fun, but should also be a great way to get to know many other fellow raw foodies.

So, we'll be arriving Friday to help set up, enjoying the festival over the weekend, and staying Monday to help them "break it down." Since we need to leave Monday, we'll likely miss a fun-sounding party at Rawbin's place Monday night. But, I'm sure it'll be a blast overall, and it'll also be fun to camp out again, as I haven't done that in a while. I especially hope I'm also able to light something on fire, as I always love the fire aspect of camping most. Maybe I'll run into some of those raw foodies who spin fire-poi and can learn a new skill!