Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Today we revive our occasional "Thankful Thursday" feature to give thanks for a special Internet destination: Twitter.com. We're sure a number of you who may be unfamiliar with Twitter may be asking, "What in the world does this have to do with raw foods "

In fact, there's quite a bit of raw foods "activity" on that site! But first, let's take a look at what Twitter is. Basically, it's a web site where you sign up with a username, and then you answer the question, "What are you doing " in 140 characters or less.

I'm still sticking with my mono meal eating for Navratri. It's not as easy as I thought it would be, probably because I thought I wouldn't have any problems at all. Anyway, I'm sticking to it and we'll see if it makes me feel more energetic and healthy after the nine days are completed.

April 11, 2008

I have enjoyed including information about new people, companies, and sites here in our blog for you to meet each Tuesday. Today, however, I want to do something a little bit different. Instead of someone or something being introduced to you, I'd love for YOU to introduce yourself to ME!

Take the time for ME to meet...

In this special five-part series, Joanna Steven uncovers where some top vegetarian athletes get their protein. Here's part four, focusing on Brendan Brazier's take on this issue.

GREEN LEAFIES

Brendan Brazier is one of only a few professional athletes in the world whose diet is 100% plant-based. He s a professional Ironman triathlete, bestselling author on performance nutrition, and the creator of an award-winning line of whole food nutritional products called Vega. He is also a two-time Canadian 50km Ultra Marathon Champion.

I received an email from one of our lovely Pure Jeevan family members. Joanne is subscribed to our mailings and she received the ice cream cake recipe I had created for Jim back in January. Well, take a look at what she did with the recipe! It's LOVEly!

Hi Wendi!

I took Jim's birthday cake recipe to the next level.

Ever since developing a personal conviction a few years ago that following a raw vegan existence was the best lifestyle for me, I've lived somewhat in conflict with the day-to-day corporate business environment in which I make my living at the moment. As we've directly stated many, many times, we're in the process of changing all of that. But, making such a huge change takes a long time because careers are in many ways very anchoring. We may write more about that process because it's true that going raw (or, really, adopting any kind of diet outside of what most other people eat) can lead to significant changes in your life. Between Wendi and me, I think we've gone through pretty much all of them, and there's certainly value and relevance in sharing most of those things here. Today, though, I thought I'd share what I call my "$75 Salad Story."

In the business world, "networking" is among the more prevalent activities anyone does. It's pretty much always going to involve food , right? It's always a breakfast briefing, meeting a client over lunch, or attending a dinner party (complete with a cocktail hour). ?The deck is more or less stacked against you at these things because, let's face it, they're usually set up to provide what most people perceive as a pleasant experience. And, quite often, that means a certain degree of culinary decadence / indulgence -- invariably at venues that have never heard of raw chocolate or raw apple pie (which, to me, is 10x more appealing and exciting than the ubiquitous "chocolate fountain").

It's a beautiful day here. The sun is actually shining enough through the clouds to soak up some of its lovely rays. It feels so good. What a great way to start the weekend! We have no set plans, other than a trip to the local food co-op and a visit from the bunny. If the weather continues to be this nice, maybe we'll take the puppy over to the park and spend the afternoon enjoying the sights, smells, and sounds of Spring.

As we mentioned in one of our first blog posts, Pure Jeevan met with Leela Mata at her Peaceful Valley Ashram to discuss the details for some 3-day Raw Food Spiritual Retreats for you during 2008! The details are finalized and we are proud to announce our first 3-Day Raw Food Spiritual Retreat, that will be held at the ashram from May 23-25, 2008. We've set this retreat up so that it's as affordable as possible. There's a significant savings if you sign up early, so be sure to check it out!

Some very special companies have delicious treats for those attending the retreat.

We have something special for today s Makin? It Monday! Remember Terilynn, the brilliant chef behind The Daily Raw Caf , whom we introduced you to not long ago? Well, this weekend she posted a recipe challenge open to anyone willing to participate. We here at Pure Jeevan are always up for an adventure, so thanks for the challenge, Terilynn!

The rules were simple: Use the list of possible ingredients, create a raw vegan food dish, and send pictures and information about your dish to The Daily Raw Caf . Here s the list for the challenge, with the items we didn t have available crossed out:

It turns out that planning a 40-day/40-night cross-country trip is a LOT of work! (Who knew ??!) Wendi and I seem to be spending every waking moment planning this thing, which may explain why we've missed a day or two's posts here on Pure Jeevan. But, we're gearing up for something absolutely amazing -- and it all starts next week!? So, if there is a quiet day or two this week, just keep in mind that the rawsome content is going to be absolutely insane here starting late next week and continuing through March into early April!

Today, we wanted to extend a huge thanks to Jeff and Helen Rose, owners of Natural Zing, for offering to sponsor the snack portion of Wendi and KDcat's trip. Jeff and Helen understand that, being a raw foodie, it can be a little tough to be on the road for such a long time. Sure, Wendi and KDcat will probably be snacking on a lot of fresh fruit, but it's also nice to have some packaged raw goodies as well while you're traveling. So, Wendi and KDcat will be loading up on some of their favorites -- botija olives, Love Force breads, Gopal's power wraps, some nut butters, some raw chocolates, and more. So, in thanking Natural Zing, we'll be running banners and so forth along with our content during Pure Jeevan's trip.

Jim here again... What do you think of that montage of vintage cigarette advertisements ! Knowing what we now know about cigarettes, it's tough to believe that such ads could have existed only 50 years ago, but the campaigns were real. Did doctors actually see no harm in cigarettes? Were there no pulmonary specialists back then who thought that habitually inhaling smoke might not be such a healthy idea Who knows... ?As I like to believe when it comes to doctors, even though they're quite oblivious to the harmful effects that chemicals have on our bodies, they do seem to mean well (in their own deluded ways). So, I don't hold it against them so much as I now hold it against individuals to think for themselves and challenge healthcare practitioners.

In any case, whether or not there is an advertising campaign attached to a new consumer product, it stands to reason that when a product is introduced into the marketplace, manufacturers should have a responsibility to ensure that the product is safe, and consumers should likewise have a reasonable expectation that the product is safe. Only, it doesn't always work that way, does it?