Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Here's another brief video from our travels. Since time for editing is limited, I think I'll just run some more of the shorter vids this week and then get into the longer, more in-depth interviews next week. So, this is a short, fun conversation I had with Steve, who tends the raw juice and smoothie bar at Cousin's Incredible Vitality raw restaurant in Chicago. Here's the vid:

Jim here... A little over a month ago, we couldn't contain our excitement about an online contest to win the best job EVER -- living as caretaker of a tropical island in Queensland, Australia, on the Great Barrier Reef for 6 months (and being paid $100k for the task!).

The deadline has come for this and, as we promised, we BOTH applied. My video was the first to be processed. So, we posted a screenshot above, which you can click to go view it (or just click here) -- and also please vote and rate it a 5!!! (I've heard that the rating system can get a little screwy on that site -- that you need to wait for it to load and maybe mouse over the rating part first. But, a 5-star rating would really help, as would the traffic, even if you don't watch the entire video.

Pardon the video quality there. A.J. and I shot that video at night and, although it looked decent on the camera's preview screen, the actual video came out almost totally black!? However, with a bit of video processing, we were able to salvage it. It's not optimal video, but it's at least watchable (and, hey, also conveys a little of that nighttime festival feeling).

A quick note about veganism before I share some additional info... As we've stated here many times, Pure Jeevan advocates a raw vegan lifestyle. What do we intend that to mean, exactly? Well, strictly speaking, veganism excludes all animal products, both in terms of diet and lifestyle.

It's been a while since we've made any major design changes around here. So, we thought a redesign was in order -- and we're happy to announce that we're about 95% finished implementing the new look. It's live and working right now, so we invite you to take a peek.

So many things have changed and/or been updated, not the least of which is the general look and feel of Pure Jeevan. (We did base the new design on much of the look and feel we established many years ago. But, the site has now been modernized -- adding a third column, leveraging more complex style sheets, and integrating more with social media sites like Facebook, and quite a few behind-the-scenes programming updates.)

On this lovely Valentine's Day, I am focusing on how thankful I am for LOVE! I'm not into the whole this-is-the-day-you-are-supposed-to-show-love thing, though. I think love is something that should always be around, felt, and shared. Every day is a new day to express the love you have in so many varied ways, why hold it back for one special day a year?

Today we welcome Devaki, the yoga instructor at Peaceful Valley Ashram, for another episode of Pure Jeevan s Makin? It Monday ?Guest Raw Chef? edition. In this episode, Devaki demonstrates how to make raw Cabbage-Mango salad. We ate the salad shown just after shooting the video. It was quite tasty and refreshing! Here s the recipe:

Jim here... We know a lot of people who exist on a high-raw lifestyle, and many others who aspire to eat a 100% live food diet. I don't believe there is an exact threshold that makes one a "raw foodist." That term is more or less just a general description you might use about yourself or anyone. Aside from the labels, though... If you want to talk about recommended levels of raw intake for optimal health, quite a number of web sites and health books seem to recommend shooting for around 80% of one's intake to be raw, with a careful eye on the other 20%. We certainly agree with that as a good starting goal, adjusting upward or downward as you gain feedback from your body.

Of course, most of the people who do follow a high-raw diet are usually by definition highly health-conscious about any non-raw foods they eat. I've yet to meet, for example, a raw foodist who occasionally eats Burger King Double-Whoppers ?(although, I'm sure that seemingly odd combination must exist somewhere).

I'm still doing my nine-day mono meals for Navratri. Since it's Makin' It Monday, instead of actually makin' a recipe, I'm dreamin' about it! After talking with my sweet friend Melissa, I thought I wanted to eat spinach pie when I end my mono meals. She was talking about it, shared how she was going to create it, and my mind was filling with the image of spinach pie, the smell and taste of it, and I wanted it right then.But, we don't have any spinach in the house right now. Since I end my mono meals after tomorrow's lunch, and don't have time to buy spinach at the food co-op, I decided to dream some more about what I'll be eating for tomorrow's dinner.

Then it came to me. I want beet pasta! Not just any beet pasta, but beet pasta topped with a creamy alfredo sauce! I picture it in my mind; I can imagine the taste of it, the texture, and it's so delicious. I think I want something green with it, too. Perhaps I'll start with a small salad. Ooh! Yes, that's what I'll do!

What a fun weekend we'll be having! We leave later today to visit some friends in Virginia. Sweet little Rhia (a niece's daughter) will be turning one year old and there will be a huge party for her. I'll be wearing a sari, there will be lots of Indian food to tempt me back to the cooked side of life (but, never fear, I am strong!), and we'll be staying up very late enjoying the party Saturday evening.



Mohtarama, Wendi, Mamta, Deborah

Many people have asked us about the Raw Spirit Festival (RSF): What is it? When is it? Where is it? Will we be going ? So, we wanted to take a moment to answer those questions.

Rita Romano, author of the widely available book Dining in the Raw and executive chef for many years at the Hippocrates Health Institute, is a true pioneer of the raw movement. We were thrilled to have the opportunity to visit with her and her two lovely Boston Terriers, Angel and Oreo. Here's PART TWO of our talk with her: